Latest updates | Viva!

Latest updates

Late last year, Viva! objected to the extension of Biggin Farm in New Brancepeth, County Durham. This farm, which currently houses around 1,000 pigs in factory farm conditions, applied to Durham County Council to house another 4,000 pigs. The application was withdrawn in March 2018 due to almost...
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Viva! responds to ASA ruling about a Viva! bus advert complaint regarding the claim “ Most cows are pregnant when milking. That’s why milk contains 35 hormones, including oestrogen…some of these are linked to cancer. ” The complainants said the ad was misleading the public...
SUCCESS! Bath City Council Keeps True To Its Foie-Gras Ban!
Last week Viva! became aware of a protest being organised by Bath Animal Rights mid-June at the ‘ Pub in the Park ’ festival in Royal Victoria Park, Bath. They told us that Chef Andrew Pern, from The Star Inn, would be serving up foie gras during the two-day event. Viva! were quick to...
Why Ditching Dairy is a Very Good Idea!

Why Ditching Dairy is a Very Good Idea!

Juliet Gellatley, nutritional therapist, and founder of Viva! looks at the damage dairy wreaks on our health.

Daily Mail dairy exposé: death, cages and downers

Viva! have released footage revealing shocking conditions across a range of British dairy farms. The footage follows Viva!'s founder and director, Juliet Gellatley, as she

As part of Viva!’s Scary Dairy campaign, this May they are organsing a nationwide initiative called ‘MooFree May’ – which focuses on encouraging the public to ditch dairy and try delicious dairy-free alternatives...
Viva!Health are dismayed at the Advertising Standards Authority’s (ASA) decision not to uphold our complaint against the Agriculture and Horticulture Development Board’s (AHDB) adverts describing pork medallions as low in fat.​...
Viva!Life Issue 67 | Spring 2018

Viva!Life Issue 67 | Spring 2018

Our first issue of 2018 is out now. Receive your hard copy in the post ahead of everyone else by becoming a Viva! Supporter. Visit www.viva.org.uk/join

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In February 2017, footage obtained by Viva! Campaigns exposed an intensive factory farm, Lambrook Pig Unit, revealing truly dismal conditions. However, following the investigation and over one year later the farm has now closed.
Kangaroo meat gets the final curtain as Lidl UK announces the removal of kangaroo steaks from their promotional product lines.
Let’s remember the ‘other mothers’ on Mother’s Day

Let’s remember the ‘other mothers’ on Mother’s Day

By Veronika Powell Mother’s Day is a celebration of our mothers or mother figures, focussing on everything we love about them and all that we’re grateful for. Yet much of what’s involved in these celebrations is based on the exploitation of other mothers...
Juliet Gellatley, Viva!’s founder & director, meets these adorable calves at the Lisa James Animal Sanctuary. Sadly, they can’t be with their mums, no dairy calves can. The dairy industry tears babies away from mothers a day after birth...

https://www.vivahealth.org.uk/thanks-making-more-vegans-februdairy

If you missed #Februdairy – it was an initiative launched to promote the dairy industry during the month of February, particularly on Twitter, with the hashtag Februdairy and positive posts about dairy farming.

Foie-Gras in Post-Brexit Britain

Foie-Gras in Post-Brexit Britain

The words “Foie-gras” (“fatty liver”) stir up a range of emotions in people – from revulsion to desire. It is an incredibly controversial ‘product’, and one that Viva! hopes is shown the door in a post-Brexit Britain...
These pigs are nearing six months old. The age they would sent to slaughter in Britain after spending their short, brutal lives trapped on factory farms. These are the lucky ones, who will live happily ever after on a sanctuary.
Juliet Gellatley, Viva!’s founder & director, meets Lisa James at her wonderful vegan animal sanctuary. She also meets the newest residents: the beautiful male dairy calves rescued from the dairy industry and a couple of very cheeky goats!...
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Watch these piglets go like the clappers! Running and playing free on their sanctuary forever home. But most British pigs are not so lucky.
If you met a piglet would you cuddle or mutilate him? It's not as strange a question as it might seem .....
Rudy was dumped at just two days old, but was luckily found by a Viva! supporter. The Lisa James Sanctuary were able to give him a second chance and a forever home! Juliet Gellatley, Viva!’s founder and director, has just met the affectionate, cuddle-some little chap – and asks everyone...