Veronika Powell's Blog | Viva!

Veronika Powell's Blog

Viva! & Viva!Health campaigner

I've been at Viva! since 2010, working on all health and nutrition related issues – research and writing, nutrition advice, you name it! I also work on Viva!’s dairy (or rather anti-dairy!) campaign called White Lies, and I wrote the Dark Side of Dairy report. For Viva!Health I researched and wrote materials on the impact of diet on diabetes (the Big D: Defeating Diabetes) and osteoporosis (Break Free), vegan diets and health in general (The Incredible Vegan health Report), and I keep Viva!Health up to date on soya. My job is quite a diverse mixture and apart from campaigning work and research, includes social media, web editing, public speaking, liaising with media, talking to supporters, following latest diet trends, etc.

Goatober – are you kidding me?

Goatober – are you kidding me?

A wonderfully cheery campaign called Goatober claims to be “ the month-long celebration of the dairy billy goat meat industry ”. Sorry, what? You want to glorify the killing of unwanted kids that are a sad by-product of the goat milk industry? Indeed!...
All British dairy farms big and small do this

All British dairy farms big and small do this

Have you ever looked at pictures of tiny calves in single hutches or pens like those below and thought “That’s not Britain, it’s America. We don’t do things like this.” Well, you might not be the only one. I only recently realised how strong this perception is and that...
Everyday slavery

Everyday slavery

Have you ever wondered what a cattle auction’s like? I’m guessing the answer is ‘no’- simply because they take place in secluded places, great big halls far from our ‘normal’ life and most of us don’t know anything about their existence. So I decided to pay...
World School Milk Day – It’s time to wean off

World School Milk Day – It’s time to wean off

How did we get so far as to celebrate World School Milk Day?
Inside the UK Dairy Day

Inside the UK Dairy Day

At an event where the dairy industry show off their best, what you see is often the worst.