Go Dairy Free This Mother’s Day | Viva! - The Vegan Charity
Go Dairy Free This Mother’s Day
It’s a crying shame that on Mother’s Day we as a nation celebrate with dairy-filled chocolate cakes and milky cups of afternoon tea with our loved ones - how ironic!
You may have heard the trending tag line ‘not your mum, not your milk’' and here at Viva! we couldn’t agree more. It doesn’t make any sense to celebrate one mother whilst simultaneously exploiting another.
One of the dairy’s industry’s biggest misconceptions is that cows constantly produce milk. The reality is that just like us, cows must be pregnant in order to produce milk. To make sure that the dairy cows meet the demands of the milk industry, cows are artificially inseminated, give birth, have their young taken away from them, milked and then artificially inseminated again once the milk production draws to a halt. This process is repeated until the mother is ‘spent’ and sold on for low-grade meat.
We have been working tirelessly to get the message out there that the dairy industry supports the complete exploitation of both mothers and babies. Last year’s Scary Dairy campaign TRASH exposed the truth about dairy to the public and revealed that 95,000 male calves are shot in a year – the dairy industry’s trash.
What about the female calves you may wonder? They are still taken away from their mums, put on a milk replacement in segregation and then forced into the same farming cycle as their hard-working mothers. It’s a terribly tragic and heart-breaking process for the mothers to endure time and time again and an industry secret that they simply don’t want the public to know about.
On this Mother’s Day, support Britain’s most hardworking mothers and opt for dairy free confectionary – it’s time to go vegan.
By Claire Michalski of Grow Up Vegan

Share on FacebookShare on Twitter

Vegan Activists to Descend on Exeter This Friday with Climate Street Art

Thursday, October 17, 2019

This weekend, vegan campaigners are descending on Exeter high street to promote their new ‘Vegan Now’ campaign. The group will be holding an outreach events right on the high street, accompanied by a 3D optical illusion centre-piece.

Read more
Is Kate Nash Vegan? Here's What You Need to Know

Is Kate Nash Vegan? Here's What You Need to Know

Conor Haines |16/10/2019
Dublin-born and London-raised musician Kate Nash rose to fame in 2007 upon the release of her hit single “Foundations”. Her debut album Made of Bricks was wildly successful and she subsequently won the award for Best British Female Artist at the 2008 Brit Awards. The album even went on...
‘Meat the Family’ Fails to Meet Reality

‘Meat the Family’ Fails to Meet Reality

Louisa Kendal |16/10/2019
Channel 4 has announced a disturbing new reality TV show where families must decide whether to eat the animal they’ve adopted...

Response: Channel 4's New Programme "Meat the Family"

Wednesday, October 16, 2019

On 16 October 2019, Channel 4 announced a new reality TV show entitled “Meat the Family”.

Read more
5 ways to get involved with World Vegan Day

5 ways to get involved with World Vegan Day

Louisa Kendal |11/10/2019
On World Vegan Day, Friday 1 November, we have a bold yet simple challenge: go vegan for 24 hours.

Vegans Celebrate Council’s Decision to Uphold Objections to Intensive Pig Farm

Thursday, October 10, 2019

Doncaster Council has decided to uphold objections made by local vegan activists and vegan campaigning charity Viva! against a proposal to build an intensive pig farm in the local area.

Read more
World Vegan Day - Vegan FAQs

World Vegan Day - Vegan FAQs

Louisa Kendal |07/10/2019
This World Vegan Day , we’re asking everyone to go vegan for 24 hours. This is a simple yet powerful decision, to show the world we can live without animal products and make a positive change for millions of species on the brink of extinction due to industrialised animal agriculture...