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In the last year there has been a giant surge of interest in the amount of exciting, innovative vegan food being produced. From the advent of aquafaba (see below), to the improvement in meat and cheese alternatives – it’s a vegan revolution! Innovation driven by compassion. Meat and dairy replacements may not be your cup of tea, but if these foods save animals then I support them.   
The days of vegan cheese resembling tile grout are numbered now we have pioneers such as California-based gourmet restaurateur and vegan food expert Miyoko Sch
Blog entry
I grew up on a traditional mixed family farm in the 1950s and 1960s, and loved all the animals we kept – cows, pigs, poultry, horses, dogs, and cats. From a very early age I would help my Dad feed and bed down the animals. They grazed in the fields in summer and lived in the roomy traditional stone buildings on straw in the winter. I made pets of them, and as my Dad treated them well, they were mostly very tame.
I got upset and cried when they went to market, and wouldn’t eat meat from our own animals.
Blog entry
Kris Townsend Kris has been working as a Director of the Natural Health Clinic in Bristol, a Director of a schools mental health and character education programme called Engaging Minds and the MD of an independent record label called Reel Me Records. Over the last 2 years he was also a co-founder of a non for profit community ‘Health Hub’ which offers accessible holistic treatments, education and information about health and wellbeing as well as a vibrant organic vegetarian, vegan and raw food café. Why I’m Vegan I was brought up for several years of my childhood living in a caravan and mobile home around the hills of Dorset. My mum was a single parent and I was raised as an only child. As such I used to spend a lot of time in nature, running around the fields with cows and sheep a plenty. Then I was raised as a vegetarian and used to see the animals as my friends and equals.
I left home when I was 15 and for a while I ended up squatting and it is then that I decided, for survival's sake, to eat what I could and was no  longer able to make that conscious
Blog entry
By guest blogger Emily Oldfield Viva! nurtures young people who are enthusiastic about promoting animal and vegan issues; and as part of this programme we have invited Emily Oldfield, 20 of Burnley to be a guest blogger. Emily is a copywriter and freelancer, with plans to finish a degree in English Literature in 2016. As a passionate advocate of cruelty-free products, it would be easy to assume that I would be overjoyed about the recent news that coffee shop chain Costa has released a cake bar – ‘The Fruity Crumble’ – which has been stamped with an official Vegan Trademark. That status itself is a good thing and could be seen as an important step in making vegan options more commercially available. However, the product seems to fall into the same trap as so many other ‘manufactured’ vegan options – it brings a choice, but seems to chuck out balance. 
Need for a better balance         
Blog entry
By guest blogger Emily Oldfield Viva! nurtures young people who are enthusiastic about promoting animal and vegan issues; and as part of this programme we have invited Emily Oldfield, 20 of Burnley to be a guest blogger. Emily is a copywriter and freelancer, with plans to finish a degree in English Literature in 2016. About Emily Oldfield My name is Emily and I have been a vegetarian for nearly 3 years.  From walking the neighbour’s dogs to helping at a local sanctuary, I have worked with animals for much of my life, developing an ever-deepening respect for them and the diversity they bring. Animals play an inspirational part in so many people’s lives, and it’s time people recognised this.  It was through thinking about the positivity and personalities animals bring, yet also the pain they suffer at human hands, which prompted me to become a vegetarian. If you respect animals, it makes no sense to eat them. Being a vegetarian has changed my life for the better, opening up new communities and contacts – as well as a whole world of flavours and ingredients I had not tried before. Viva! is vital, spreading the positive message of a cruelty-free lifestyle to many. It is a powerful partner to learning more about vegetarianism and veganism, providing the resources and a welcoming community which I am proud to be part of. How the media turns animals into ‘television material’ is immoral. In a high-profile example of animal cruelty, contestant Ferne McCann ate a live water spider in the final episode of ‘I’m a Celebrity Get Me out of Here’. More than 500 complaints have been received by the Broadcast regulator Ofcom and yet the awful thing is that animal cruelty like this takes place for the sake of television entertainment far more often than people realise. What is important is to address the culture underlying these acts; the assumption that animals are inferior and open to exploit.
The ‘I’m a Celebrity’ ‘Bush Tucker Trial’ in question could be considered an epitome of all that is unpleasant about television’s treatment of animals.
Blog entry
When Viva! recently again exposed the conditions of factory farmed pigs, mothers incarcerated, piglets trapped in cages and the awful abuse of these wonderful animals - no one accused Viva! of being speciesist. But when we fight for the kangaroos, a tiny minority voice that accusation. It is they, therefore, who are being speciesist.
My view is that all life matters. It may help in this debate to understand the reason Viva! has long fought for kangaroos. Not so long after Viva!
Article
Can you 'Trust the Tractor' or any other so-called assurance schemes?
Article
What goes on behind the closed doors of the modern intensive dairy farm? And why should it be a feminist issue? By Dr Justine Butler, Senior Health Researcher & Writer, Viva!
Feminism combines a range of ideas that share a common goal of supporting the rights and equality of women.
Media release
Release date:
Tue, 17/11/2015
Release date:  Friday, October 23, 2015 - Horrific scenes filmed on farm belonging to scheme outside Hull
News story
Viva! is a proud partner of this coalition of groups aiming to put global animal agriculture to the forefront of discussions at the 2015 UN Climate Conference.
News story
UPDATE: Morrisons have stopped selling kangaroo meat thanks to you!
Blog entry
Juliet Gellatley, Founder and Director of Viva! has been at the forefront of plant-based activism in the UK for decades. In this interview she discusses her history as a campaigner, raising Vegan children and the future of Vegan advocacy in the UK.
5Live Breakfast
podcast
Kerry McCarthy full interview with Viva!life magazine
podcast
> Kerry McCarthy's full interview with Viva!life magazine
podcast
> Kerry McCarthy's full interview with Viva!life magazine
podcast
Full legth Interview on Health Hub Radio with Tim Barford from vegfest, Juliet Gellatley founder of Viva!.  
Blog entry
Why are dairy farmers looking to increase milk production in an industry that is in decline? Should we be calling a halt to subsidies which would be better-placed helping farmers move over to growing arable crops? This week cows were taken into a supermarket by angry dairy farmers protesting against the price they are paid for milk. About 70 farmers took two dairy cows into Asda, in Queensway, Stafford outraged that milk now costs less than some bottled water. It was a desperate stunt from farmers working in a failing industry.
More and more people are becoming aware of the inherent cruelty of dairy farming; cows don’t produce milk unless th
Blog entry
Dr Justine Butler, Senior Health Researcher and Writer for Viva!Health looks into the health claims made for coconut oil and finds that although not as bad as butter and lard, polyunsaturated fats from vegetable oils are still healthier. Coconut oil is big news; featured in TV adverts, health magazines, it is all over the internet. All manner of health claims have been made for coconut oil from stopping Alzheimer’s to zits! One ‘wellness’ website lists 101 uses for it, including treating acne, allergies, arthritis, athlete’s foot, autism, cellulite, haemorrhoids, heartburn, lice, mosquito bites and sunburn! But is it a panacea for good health or is it just the best of a bad bunch?
Previously shunned for its high saturated fat content, coconut oil now differs from the trans fat-containing hydrogenated coconut oil used in junk food in the ‘80s.
Article
Just off the coast of Cornwall, a young seal – only a few weeks old – ventures away from his mother for the first time.