Self indulgence, pleasure and a tickling of the taste buds is being offered to the people of Southampton in an attempt to get them to change their diet and go veggie. It's about giving up the bad things in life, not the good! - another amazing fact from the Incredible Veggie Roadshow, which comes to Southampton this June. "On tap will be everything you ever wanted to know about going, being or staying veggie " or moving in that direction', say national animal campaign group and organisers Viva!.
Local Hampshire celebrity, vegetarian cookery author, Rose Elliot will open the show at 10am by tucking into a delicious and decadent tray of strawberries dipped in dark chocolate, on the steps on the steps of the Sir James Matthews Building. The multi-million selling writer will be joined by supporters dressed in Incredible Veggie Roadshow t-shirts handing invitations to shoppers to this free event.
"Healthy eating and the welfare of animals should be important to us all.' says Rose. "That's why I'm delighted Viva! are bringing their fantastic Incredible Veggie Roadshow to Southampton."
At the show there will be a mind-blowing array of veggie foods available to suit every taste and occasion " and a fair few of them will be available to try free of charge. Everyone, from the righteously health conscious to the gloriously decadent, will be sure to find something to get their juices flowing. Beanies Health Foods and Redwood Whole Foods are amongst the companies offering delicious veggie burgers, bangers and rashers " but without the artery-busting fat and cholesterol. For the sweet-toothed, luxury Booja-Booja truffles will be there for the tasting - like a carnival on the tongue!
Cookery demonstrations will give the culinary illiterate a fun but informative shove down the road to healthier eating.
The Roadshow comes to the Sir James Matthews Building, Southampton Institute, Above Bar Street on Saturday 11 June 2005, from 10am to 4pm. Entry is free.
"Food, glorious veggie food!" says Juliet Gellatley, Viva!'s director. "It's healthy, affordable and delicious " but don't just take my word for it, come along to the Southampton Roadshow and taste for yourself, free of charge!'
The Incredible Veggie Roadshow is organised by Viva!, and sponsored by Viva! and the Vegetarian & Vegan Foundation.
For further information contact Justin Kerswell at Viva! on 0117 944 1000. Or log on at http://www.viva.org.uk/southampton
For broadcast interviews, contact Juliet Gellatley, Viva!'s director or Justin Kerswell, Viva!'s campaigner on 0117 944 1000.
For nutritional information, Tony Wardle on 0117 970 5190
See images from our colourful photo call outside Southampton's historic Bargate (Hi-res versions are downloadable from the page): http://www.viva.org.uk/roadshows/southampton_photocall/
A high resolution copy of the image used in the poster and invites can be downloaded online from http://www.viva.org.uk/roadshows/carmen.htm