Justin Kerswell's Blog

campaigns manager and deputy director

I’ve worked at Viva! since 2004, on successful campaigns from exposing the conditions of factory farmed pigs to ending the sale of foie-gras by the world’s largest online retailer.  I have appeared on numerous TV and radio programmes and have placed dozens of stories exposing animal cruelty in national and regional press.



Do farmed animals weep?

I read the saddest thing today. Researchers once played the sound of a now deceased elephant to her family in the wild. The others immediately went looking for her – and her daughter pitifully called for her for days afterwards. The researchers never repeated the experiment. The excerpt was

Minty grows up

Long-time Viva! supporter, Joyce Moss, here guest blogs about the story of Minty - a tiny wild boar hoglet rescued from certain death. Read about Minty's progress and what you can do to help end the persecution of wild boar in Britain (Justin Kerswell, Viva! campaigns manager) "On 14 th

The badger ‘cull’ stinks – could slurry be the real culprit for the spread of bTB?

By Justin Kerswell, Campaigns Manager and Deputy Director of Viva! At time of writing, parts of Somerset and Gloucestershire are once again reverberating to the sounds of gunshots and the screams of dying badgers. Despite the Government’s previous trials in 2013 being roundly condemned as

Are you a baby eater?

In 2013, a billion land animals were slaughtered in Britain. Regardless of how they were raised, almost all lived unnaturally short lives.